29. Venture Concept No. 2

My venture will focus on is the availability of clean water for drinking or other use as many locations around the world have begun or have announced that they may experience restrictions in the availability of water. One way that the solution to this problem could go is through the production of cheaper and more efficient desalination processes in order to utilize seawater or other sources of saltwater for public use. The product would gather water from various different sources such as seawater, lake water, and process the water to be prepared for daily use. The product will primarily be used as a secondary measure in the event that water availability becomes scarce. Another route that water cleansing could follow is by focusing on the recyclability of wastewater. By focusing on this route many countries would be able to become self-sustaining rather than depend on imports which could fluctuate and result in a dependent country on one of, if not the most, important resources in modern society.

Essentially, as stated before, as the population increases demand for water increases as well. Therefore, improvements in the water industry must be made, which is where our opportunity arises. The market would be all over the world, I would focus primarily on modern countries to begin with such as North American countries. The industry would primarily focus on targeting governments of cities and countries so that they can fulfill the needs of their citizens. As people all over the world need water this is a worldwide opportunity and as populations increase and the availability of water remains the same demand for my service will increase. I envision allowing countries the option to be completely sustainable off of their own sources of water rather than depending on importing the majority of their water from outside sources.

Change:
I did not receive much feedback when I initially proposed my venture concept. Through the course of the class, however, I did include the use of desalination as a concept to focus on the creation of clean water.